Presence exposes a common framework required to operate a dynamic website

Presence provides a public website driven by a Content Management System (CMS). The CMS is accessible through a dedicated Back Office System, allowing website content to be updated and new content created using a series of browser-based tools.

Presence-powered websites benefit from dynamic content that is easily updateable without the need for specialist knowledge of the Internet or web-based technologies. This allows you to apply regular updates to your website content without the need for excessive training. This will give your website a fresh and dynamic feel, giving your customers the impression of a vibrant and active website.

Using Presence to power your website gives you:

• A fresh and vibrant website through dynamic content;
• Integrated website search facilities;
• Inherent website structure, improving navigation and ease-of-use for website visitors;
• Dynamic website navigation;
• Ability to create and update website content without the need for coding or other in-depth knowledge of web technologies or practises;
• Easy-to-use, recognisable tools for editing content in a rich text environment that will be familiar to users of desktop applications, such as Microsoft Office Word; and
• Integrated Search Engine Optimisation (SEO), providing instant and automatic optimisation of the website for indexing by common search engines, such as Google, Yahoo! and Windows Live.

Your website will become a shop window for your goods and services and form a crucial sales channel with existing and prospective customers.